Kelly S. Willoughby, CFRE, CFRM

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Kelly is a leader, fundraiser, and planner with more than 20 years of experience in non-profit organizations. As a CEO, she led Heartland Habitat for Humanity to the “Habitat Top 40” in the nation for productivity and effectiveness. She has led development efforts for charitable organizations, with experience in major gifts, planned giving, annual fund and capital campaigns. She has won more than $100,000 million in grants in social services, economic development, education, and health care. Kelly has a master’s degree from St. Paul School of Theology.


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